Rising to the challenge

New Directors at West Mercia

West Mercia Fork Trucks are delighted to announce the imminent opening of their  new depot in Coventry  which will give them the ability to offer a speedy, efficient service to existing customers and new customers throughout Warwickshire.

The opening of the depot has resulted in a number of staff changes within the Company and, in line with West Mercia’s policy of recruiting from within, Glenn Draper has been promoted to Service Director, David Stanley has been promoted to Coventry Depot Manager and David Pugh has been promoted to Sales Manager at the Tividale Head Office.

 Dean Pugh, Managing Director, commented “Our most important asset within our Company are our employees as it is they who deliver the top quality service required and expected by our customers. The Company has been trading for over 40 years and throughout that time we have always had a policy of promoting from within because we understand our existing staff members will promote these values”  



50 years in business - 1967 – 2017 and still expanding

Holdsworth Windows Green FLTWarwickshire based Holdsworth Windows celebrates 50 years in business this year.

The family owned and run business, based at Shipston On Stour, headed by Managing Director, Mark Glover have a wealth of knowledge and experience producing bespoke steel windows, handmade leaded lights and fittings used for contemporary buildings, period properties and historic buildings.

The company are also very proactive in minimising waste and where possible like to reuse period fittings after being fully restored to their former glory.

Mark is very proud of their past achievements including installations for; Shakespeare Birthplace, Stratford Upon Avon, St Catherine’s Chapel in Windsor Castle, the Ashmolean Museum in Oxford and the windows at the top of Marble Arch in London. Holdsworth Windows have also been featured on Channel 4’s Grand Design programme for supplying windows to an oak framed eco house near Ely, Cambridgeshire

Due to their success, the company needed to expand and fortunately, were able to secure land adjacent to the existing factory providing a much-needed extension.

The company also decided to invest in their own fork truck and called upon West Mercia. After an initial meeting and site survey,

West Mercia’s David Stanley provided Mark with a choice of fork trucks that matched the brief to choose from. Marks choice of fork truck was then prepared at West Mercia’s well-equipped workshop prior to installation.

“West Mercia fork trucks are a truly professional Company offering a truly professional service, they deliver what they promise.” Mark Glover (Managing Director)

Thank you West Mercia, keep up the good work

Good Customer Relationships Count!AP Smith

West Mercia Fork Trucks have been our preferred fork truck supplier for over 25 years, during which time the account grew from 1 truck in 1990 to peaking at 7 trucks in 2012.

As a supplier of metal pressings to the Automotive Industry, JIT (just in time) is absolutely paramount and having reliable fork trucks at our disposal gives us great confidence and is a contributing factor in making sure delivery targets are achieved.

It is very reassuring to know that service/breakdown times are extremely efficient and in the unlikely event of a truck being out of action for some time, a temporary replacement truck can be made available to ensure minimal disruption to the functioning of our business. 

APS Metal Pressings have recently taken delivery of 3 brand new Doosan forklift trucks all on 5 year hire agreements at the end of which time our working relationship with West Mercia goes beyond 30 years. They like ourselves are a family owned business, that appear to take great pride in customer service and satisfaction, they are very professional, but at the same time they are very friendly and approachable and a pleasure to deal with.

Andy Smith, Works Director, APS Metal Pressings Ltd


Team West Mercia announces line up for Charity day

Molly Olly’s Wishes supports children with terminal or life threatening illnesses and their families to help with their emotional wellbeing. We grant individual wishes and donate therapeutic toys and books to both children directly and to hospitals throughout the UK.Molly Olly

Molly Olly’s Wishes was founded in 2011 by Rachel and Tim Ollerenshaw. Their daughter Molly Ollerenshaw was diagnosed aged 3 with a Wilms tumour and despite a long and brave 5 year fight, died in 2011.

They spent a large part of those years in and out of hospital and soon realised that many of the patients they met did not have the emotional or financial support that they had for Molly and her siblings. Molly wanted to help these children and so Molly Olly’s Wishes was born..

As West Mercia Forklifts chosen charity, Managing Director Dean Pugh assists with organising the annual golf event. This year team West Mercia company directors Dean and Mark Pugh will be joined by VIP customer Bill Roberts and snooker legend Willie Thorne.

We are hoping this will be our most successful year yet! commented Dean Pugh on this years line up


West Mercia’s 2017 Service Challenge Workshop!

West mercia Challenge Workshop

On Saturday 1st April (yes April’s Fools Day) the entire staff of West Mercia Fork Trucks attended the Company’s 2017 Service Challenge Workshop at The Village Hotel in Dudley. .

The workshop was run by Andrew Clark of Invigor8, who has been involved with West Mercia in the past in a consultancy capacity, and was designed to focus on and improve the service that West Mercia give to their customers. 

Managing Director Dean Pugh commented, “It was great to have the entire Company together, from our apprentices through to the Directors, outside of normal working hours to concentrate on areas where we can improve the service that we offer to our customer base. 

This is something that we do periodically to try and keep us ahead of the competition and some great fresh ideas came from the guys which we have already implemented. What was interesting was that Andy of Invigor8 asked for a show of hands to show who within the Company had started with us as an apprentice and over 25% of our staff raised their hands which makes us really proud. 

It was agreed that we will implement the ideas suggested at the workshop and will then carry out an in depth customer service survey in 6 months time to gauge what our customers views are on the service that we offer.


A Reputation Built On Service - A family owned Forklift Truck Company established 45 years...

Selling New and Used fork Trucks in the UK from Forklift Service Depots in Birmingham, Coventry and Telford servicing Cheshire, East and West Midlands, Warwickshire, Leicestershire, Oxfordshire, Shropshire and Stafforshire where we also offer Forklift Short and Long term Forklift Truck Hire

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